Mathew Hawkins, GROVE!HD

Groove!HD Band is a customizable 10-6 piece band. Each member of the band is professional, experienced, and has a passion for music. We provide a quality computer based LED light show, PA/sound, skilled and energetic instrumentalists and vocalists. The members of Groove! HD Band brings the hottest songs from past and present to life with quality musicians and production. The excitement and monstrous stage presence of Groove! HD Band is unique in that it is family based and is compiled of performers that have musical training and party band experience. Our mission is to engage the crowd and provide exceptional music for the eyes, ears, and feet. Let this great live party band groove you!

"Music for your ears, eyes, and feet!"



How do you succeed and prosper with your Service? 

With integrity, good work ethic, perseverance, effective marketing and a solid polished service at a respectable price.  

How do you run a thriving operation? 

Through planning, and lots of time/monetary investment. We continue to try to improve our processes and every facet of our business. We understand that we will not financially feel the benefits of our investments for at least 6 months down the road. So we just focused to make what we loved better. 


How do you market and sell your services? 

We do advertising with many directory sites that rank high SEO-wise for the keywords that reflect our business. Most of our adverting is online either through Ad words, Directory websites and our own website.


How should a new company like yours price their services?

Do some research of your competitors their packages and prices. Figure out how much you would need to charge for your services to undercut your more established competitors. This will help you establish a client base, generate reviews and allow you to gain more experience.

How much of your annual budget is dedicated to marketing and advertising? 

Currently about 50%. We are still building brand awareness so it is important that we heavily market to create a constant flow new clients of revenue.


In what ways are networking, blogging, and social marketing incorporated into your business?

I need to do much more of all of these things especially blogging. We use our Facebook to keep followers and potential clients up to date of our latest activities. They can watch videos of our performance at some of our most recent events.

How do you integrate customer service into your Service?

We make certain that we understand our client’s needs and then let our clients know what we will and will not be able to provide for them. We do this even if it means we will have to refer them to someone else that is a better match for their needs.

Learn More about GROVE! HD visit and

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